***Salary up to 12K + Commission

Job Summary:

We are seeking a dynamic and results-driven Sales Lead to head our client's Fresh Food Category sales operations in the UAE. The ideal candidate will have at least 3 years of experience in the UAE fresh food market, strong leadership capabilities, and a proven track record in business development and sales execution. You will lead a team of Sales Executives, drive revenue growth, and build strong relationships with key accounts in retail, HORECA, and distribution channels.

Key Responsibilities:

• Team Management:

  • Lead, mentor, and develop a team of Sales Executives to achieve individual and team sales targets.

  • Set performance KPIs and ensure continuous improvement and motivation across the team.

  • Conduct regular field visits and joint customer meetings with the team.

• Sales & Business Development:

  • Develop and execute strategic sales plans to drive growth in the Fresh Food Category.

  • Identify and pursue new business opportunities within retail chains, foodservice, and hospitality sectors.

  • Establish and maintain relationships with key clients and partners.

  • Lead contract negotiations and close high-value deals.

• Market Insight & Strategy:

  • Analyze market trends, customer preferences, and competitor activities to refine go-to-market strategies.

  • Work closely with procurement, logistics, and marketing to ensure seamless product availability and promotions.

  • Provide regular market intelligence reports and sales forecasts to management.

• Operational Excellence:

  • Ensure sales operations are efficient, customer service levels are high, and order fulfillment is timely.

  • Oversee pricing strategy and margin management for the category.

Requirements:

• Minimum 3 years of experience in fresh food sales within the UAE market (preferably with fruits, vegetables, meats, or dairy).

• Can work in Ajman in a split shift.

• Proven experience in leading sales teams and business development.

• Strong network across supermarkets, HORECA, distributors, and wholesalers in the UAE.

• Deep understanding of local consumer behavior and seasonal product dynamics.

• Fluent in English (Arabic is a plus).

• UAE Driving License is mandatory.

• Excellent negotiation, presentation, and interpersonal skills.

• Bachelor's degree in Business, Marketing, or a related field.

REF: FL V-109538