Digital Marketing and Growth Specialist

Industry: Luxury Retail / E-Commerce

Salary AED 18,000 - AED 20,000 

Candidates based outside of the UAE, will not be considered 

A boutique luxury personal shopping company, known for sourcing exclusive, hard-to-find fashion and lifestyle pieces for a global clientele, is seeking a dynamic Digital Marketing & Growth Specialist to lead online growth and performance strategy.

We are looking for a digital marketing expert who thrives on performance and growth. You will own and execute paid campaigns across Meta (Facebook/Instagram), Google Ads, and social media platforms, optimise e-commerce funnels, and drive customer acquisition with a growth hacking mindset. You will work closely with the founder and operations team to scale the company’s digital presence, customer base, and revenue.

Key Responsibilities:

•             Plan, launch, and optimise paid ad campaigns on Meta Ads Manager, Google Search, and relevant    

               social media channels.

•             Manage and refine customer acquisition funnels from ad click to checkout.

•             Develop and implement a broader social media marketing strategy across platforms such as

               Instagram, TikTok, and emerging channels relevant to the luxury audience.

•             Create and schedule engaging social media content to enhance brand visibility and drive organic

               growth.

•             Continuously test and improve ad creatives, copy, targeting, landing pages, and audiences.

•             Analyse campaign and social media performance, reporting on key KPIs and optimising strategies

               accordingly.

•             Manage retargeting campaigns, customer segmentation, and audience re-engagement strategies.

•             Monitor and enhance the user journey on Shopify to maximise conversion rates.

•             Explore and implement innovative growth hacks to scale paid traffic, social media engagement,

                and customer acquisition.

•             Stay updated on emerging digital marketing trends, ad tools, social media algorithm changes, and

               retail e-commerce innovations.

Candidate Requirements:

•             5+ years of hands-on experience in performance marketing and social media management, ideally

               within retail or luxury e-commerce sectors.

•             Proven experience running successful campaigns through Meta Ads Manager, Google Ads, and

                major social media platforms.

•             Strong understanding of organic and paid social media growth strategies.

•             Demonstrated ability to drive online revenue through paid digital channels and social

               engagement.

•             Strong analytical skills with experience in dashboards, KPIs, and ROI-driven marketing.

•             Experience with Shopify or other major e-commerce platforms.

•             An understanding of the luxury consumer mindset and positioning premium offerings effectively.

Offer:

•             The chance to work with a fast-growing, innovative luxury brand.

•             High ownership and the ability to shape the company’s digital and social media growth.

•             A supportive and dynamic environment within a small, ambitious team.

REFCH:92135